Industry Guide
E-commerce is a fast-growing vertical in MCA, but it comes with unique underwriting considerations. Funders need to see real bank deposits — not just Shopify or Amazon dashboards — and many want to verify that the business has a physical presence or at least a consistent operating history. Pure dropshipping operations with thin margins and high refund rates can be harder to place.
The strongest e-commerce MCA deals come from businesses that have been operating for 12+ months, show consistent monthly deposits of $10K or more, and sell physical products with manageable return rates. Subscription-based e-commerce businesses are particularly attractive to funders because of their predictable recurring revenue.
Deal sizes for e-commerce range from $10K for newer stores up to $200K+ for established brands with strong deposit history. Funders will look closely at payment processor statements, chargebacks, and refund ratios. If your merchant has clean processing history and steady growth, they'll have plenty of funder options.
Q4 holiday season, Prime Day, and Back to School require ordering inventory months in advance. Manufacturers need deposits upfront, but the sales revenue comes later.
When a product is performing well on Facebook, Google, or TikTok ads, the merchant needs to scale spend immediately. Waiting means losing the window while competitors take the traffic.
Product development, sampling, photography, packaging design, and initial inventory runs all require capital before a single unit sells.
Moving from self-fulfillment to a 3PL or upgrading warehouse space involves setup fees, deposits, and the overlap of paying for two operations at once.
Amazon holds funds for 14+ days, Shopify Payments batches weekly. When expenses are daily but income arrives biweekly, MCA smooths the gap.
Manufacturers raise minimum order quantities as you scale. Going from 500 to 5,000 unit minimums means a much larger upfront purchase to maintain supply.
Verified funders are prioritized at the top of results. Scroll down to see all matching funders.
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